May 12, 2010

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New mobile device recycling initiative introduced by Sprint and Samsung

New mobile device recycling initiative introduced by Sprint and Samsung
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Sprint and Samsung are setting out to change the way mobile devices and their packaging are recycled after use. Samsung announced this week that its new Seek compact messaging device will ship in special environmentally friendly packaging.

Customers who purchase the Cool Blue or Fantasy Pink models of the phone will be able to use the label and box they come in to repackage their old mobile devices, batteries and data cards and send them back for recycling at no charge. Both the box and the old equipment will be recycled by Sprint.

The third model of the phone, Scarlet Red, will ship in traditional packaging so the performance of the new system can be compared to the old one. The old method includes a postage-paid envelope made of recyclable plastic, which consumers can use to recycle their used devices.

The companies are the first in the United States to try this recycling solution. Sprint’s senior vice president of product development, Kevin Packingham said the company is "committed to environmental sustainability and product responsibility." He explained that customers using the box and postage-paid mailing label to recycle their old phones are "helping keep electronic and packaging waste out of landfills."

Among the features of the eco-friendly packaging are paper-based solutions to replace the formerly plastic inner trays, bags and mailing envelopes. In addition, the completely-recyclable box and inner tray contain at least 90 percent post-consumer waste and come from sustainable forests.

Last month, Sprint and Samsung demonstrated their environmental focus by introducing the Samsung Restore – a phone with an eco-friendly design that will be available this summer. The Restore handset is 84 percent recyclable overall, with a casing made of 27 percent post-consumer recycled plastic. The phone also ships in completely recyclable packaging and meets strict standards for the use of hazardous substances.

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