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Brighten the eco-outlook with 60 minutes of darkness for Earth Hour 2010
Last year, hundreds of millions of people around the world turned off their lights for one hour. World Wild Life officials hope Earth Hour 2010 – held on March 27, beginning at 8:30 p.m. – will further light up the world with more participants taking to the dark.
The official Earth Hour website indicates the outlook is bright, with a record-breaking 110 countries promising to take part. So far, 1,882 cities have pledged to turn off the lights and this number grows every hour.
Perhaps surprisingly, Las Vegas is one city that has pledged its support. The iconic, bright strip will go dark in favor of eco-practices. Las Vegas has been named a showcase city for the worldwide event.
Vegas officials are thrilled to be a leader in Earth Hour 2010. Las Vegas, Nevada, Mayor Oscar B. Goodman told BraodwayWorld.com, "although we are best known for our world-class hotels, entertainment, restaurants and shopping, we are also leaders in sustainability. Earth Hour is a perfect fit for the city and its sustainability initiative."
To join in the movement, people can visit the Earth Hour site and register as individual supporters, or on behalf of businesses can sign up to make a group effort.
This year will see some famous individuals and top businesses going dark in support of the cause. Gisele Bunchen and Tom Brady will turn off the lights, and branches of major hotels including the Westin and the Sheraton will leave visitors in the dark to participate.
Countless supporters are making suggestions about how participants can enjoy the hour of darkness. For instance, enthusiasts at Treehugger.com say they are going to celebrate with a candlelit dinner. They plan on taking the idea of Earth Hour even a step further by collecting all cell phones during the hour to have a completely tech-free experience.
Why not make your own candle-lit tradition? This could be the perfect way to take time out from a hectic, high-tech lifestyle while simultaneously promoting eco-savings.


